Nearly 100 cultural enterprises from Jiangsu showcased the ancient intangible cultural heritages and the new forms and new products of various cultures, creativity, technology and tourism at the inaugural Yangtze River Delta International Cultural Industry Expo that opened Thursday at the Shanghai Exhibition Center.
Cultural exhibitors from Shanghai, Jiangsu, Zhejiang and Anhui broke the provincial boundaries and presented their respective cultural industry achievements and latest highlights in a bid to promote the integration of cultural industries and innovative cooperation under the integration of the Yangtze River Delta.
The exhibition covers outstanding cultural enterprises in the fields of radio, film and television, digital content, network audio-visual, animation games and creative design. Traditional cultures and intangible cultural heritage projects from Jiangsu, such as Suzhou fans, walnut carving, silk, and blue printed fabrics, were unveiled as a sign of transforming the province’s profound intangible cultural heritage crafts, techniques and products into fashionable consumer goods for modern life and international communication.
The whole process of engraving, rubbing and binding of Yangzhou engraving and printing craftsmanship was demonstrated on the spot. The living form of the intangible cultural heritage feasted the visitors’ eyes.
With the help of 3D printing and artificial intelligence, a Nanjing-based company empowered the children's imagination, and through the painting brush, enabled the 3D space in the children's mind to project into the real world so as to draw colorful works.
(Source: ourjiangsu.com)
