East China’s Jiangsu province reported booming sales revenue from the tourist industry during the new year’s day holiday, as is evidenced by 13.4 million tourists and 15.43 billion yuan of tourist revenue, according to statistics released by the provincial department of culture and tourism.
Statistics show that during the New Year's Day this year, Jiangsu witnessed the same number of tourists as in the same period last year. Suzhou, Nanjing, and Wuxi were among the top three tourist destinations in the province.
Nanjing ranks third in the country's top ten popular tourist destinations, showing strong regional appeal.
With the approach of the Winter Olympics, ice and snow tourism turned out to be a hot theme during the New Year's Day holiday. statistics show that during the New Year's Day, hotels and scenic spots reported a significant increase in activities related to ice and snow tourism.
The number of hotel bookings around ski resorts increased by 140% month-on-month, and the number of tickets bookings for ice and snow scenic spots increased by 220% month-on-month.